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Digital Commercial Producer,

Love Island

Working as the digital producer for the fashion partner (I SAW IT FIRST) on ITV’s flagship entertainment show, I created digital content for the Love Island app.


This entailed:

  • Watching the daily rough cut of the show to identify which clothes will appear in the upcoming episode.

  • Daily client contact on the status call and via email

  • Managing the upload of selected images onto the show app.

  • Sharing high-res images with the client to post on their own platforms.

  • Pulling and formatting images.

  • Managing the cabin where clothes are kept.

  • Managing the New Arrivals - getting sizes / preferences / style overview for new cast.

  • Pulling styles together for themed nights / date nights

  • Creating digital content for the app and social media.

  • Keeping track of all inventory.

  • Spending time at the client’s office to meet the team pre TX.

  • Creating Shoppable videos via Monterosa, resulting in 4.3% CTR 32% average completion rate.

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