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Senior Social Media Manager, ITV

I joined the team at ITV just in time to help execute the social strategy for the launch of ITVX, the UK's freshest streaming service.

I had the pleasure of leading a team of social media managers, executives and creatives to capture and deliver fun and engaging talent content for the launch of ITVX, while maintaining ITV's social presence.

From managing campaigns (including Without Sin, A Spy Amongst Friends, Harry: The Interview, You & Me, The Fortune Hotel, Douglas Is Cancelled and Piglets), to working on daily reactive content (such as Mr Bates Vs. The Post Office), I ensured that each piece of content was created and integrated appropriately across multiple platforms and audiences. 

Tools: 

  • Adobe Photoshop

  • Abobe Premiere Pro

  • Sprinklr

  • Meta Ads Manager (organic boosting)

Platforms: 

  • Meta (Facebook, Instagram)

  • Twitter/X

  • TikTok

  • YouTube 

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